Cloverfield: You Can’t Drink Just Six
With J.J. Abrams film Cloverfield barring down on theaters Paramounts Pictures successful viral marketing campaign will slowly draw to a close no doubt with some rewarding information or product for the active participants. Part of the Cloverfield viral marketing campaign involved a entertaining page for a fictional Japanese drink called Slusho. Slusho is some kind of drink created using some kind of strange ingredient found deep beneath the sea.
The Slusho website is definitely worth a visit.The company’s slogan You Can’t Drink Just Six is brilliant, such a perfect imitation of a Japanese products attempt at an English slogan that it had to be carefully designed by a North American marketer. The site is also full of funny cute characters along with the companies history. Some speculate that Slusho is somehow tied into the movie, if that is the case operation Clover field’s big twist will be the comedic plot.